20th Century Fox is Trying to Predict Audience Behavior By Applying A.I. to Movie Trailers

predict audience behavior

Making movies is always a gamble, and film studios are constantly searching for ways to minimize their risk. Now they’re turning to artificial intelligence in an effort to predict audience behavior.

A new study says that 20th Century Fox is using A.I. to analyze movie trailers in the hopes of finding things that…

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